Privacy Policy
Last Updated: July 18, 2023

This Privacy Policy (“Policy“) explains how information about you is collected, used and disclosed by updigitalpoint. This Policy applies to updigitalpoint’ websites, including www.updigitalpoint.com.

COLLECTION OF INFORMATION We collect information about you in various ways when you use our Services or otherwise interact with us.

Information Collected from You We collect information directly from you. For example, we collect information you provide to us when you sign up for our newsletters, participate in a contest or survey, use our Contact Us form, or otherwise communicate with us. Such information may include your name, email address, and any other information you choose to provide.

Information Collected from Other Sources We may also obtain information from other sources and combine that with information we collect on our Services. For example, we may collect information about you from analytics providers and other third parties that provide us with information about our users. The types of information we may collect your device and operating system information, and regional information.

Automatically Collected Information When you access or use our Services, some information is automatically collected. For example, when you visit our Services through your computer, we automatically log your computer’s operating system, Internet Protocol (IP) address and approximate location information derived from your IP address, access times, browser type and language, and the website you visited before navigating to our Services. Additionally, when you visit our Services through your mobile device, we collect your unique device ID, device make and model, device IP address, mobile web browser type and version and mobile carrier. We also collect information about your usage of and activity on our Services.

Cookies We automatically collect information using “cookies.” Cookies are small data files stored on your hard drive by a website. Among other things, cookies help us improve our Services and your experience. We use cookies to see which areas and features are popular and to count visits to our Services. Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features of our Services.

Web Beacons We may collect information using web beacons (also known as pixel tags). Web beacons are electronic images that may be used on our Services or in our emails. We use web beacons to deliver cookies, count visits, understand usage and campaign effectiveness and to tell if an email has been opened and acted upon.

THIRD PARTY ANALYTICS AND ADVERTISEMENTS We may also allow third parties to provide analytics services and serve advertisements on our behalf across the Internet. These entities may use cookies, web beacons and other devices or technologies to collect information about your use of the Services and other websites and applications, including your IP address, web browser, pages viewed, time spent on pages or in apps, links clicked and conversion information. This information may be used by Digital Trends and third parties to, among other things, analyze data, determine the popularity of certain content, deliver advertising or other content targeted to your interests and better understand the usage and visitation of our Services and other sites tracked by these third parties. For more information about Internet-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please visit www.networkadvertising.org/managing/opt_out.asp and www.aboutads.info/choices or, if you are in the European Economic Area (“EEA”), www.youronlinechoices.eu/.

USE OF INFORMATION We may use information about you for various purposes, including to:

operate and improve our Services; provide and deliver products and services and send you related information; respond to your comments and questions and provide customer service; communicate with you about new contests, promotions and rewards, upcoming events, and other news about products and services offered by Digital Trends and our selected partners; process and deliver contest entries and rewards; monitor and analyze trends, usage and activities in connection with our Services; personalize and improve the Services and provide advertisements, content or features that match user profiles or interests; and carry out any other purpose for which the information was collected. SHARING OF INFORMATION We may share information about you as follows:

with your consent or at your direction; with vendors, consultants and other service providers who are working on our behalf and need access to your information to carry out their work for us; with other companies that we partner with to offer contests, surveys or questionnaires when you opt-in to this type of sharing; in response to a request for information if we believe disclosure is in accordance with any applicable law, regulation or legal process, or as otherwise required by any applicable law, rule or regulation; if we believe your actions are inconsistent with the spirit or language of our user agreements or policies or to protect the rights, property and safety of Digital Trends or others; and in connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition of all or a portion of our business to another company. We may also share aggregated or de-identified information that cannot reasonably be used to identify you.

SOCIAL SHARING FEATURES The Services may offer social plug-ins (such as the Facebook “Like” button) or other tools or features which let you share actions you take on our Services with other websites, and vice versa. The use of such social sharing features enables the sharing of certain information with your friends or the public, depending on the settings you establish with the third party that provides the feature. For more information about the purpose and scope of data collection and processing in connection with social sharing features, please visit the privacy policies of the third parties that provide these features.

SECURITY Digital Trends takes reasonable measures to help protect information we collect about you in an effort to prevent loss, misuse and unauthorized access, disclosure, alteration and destruction.
DATA RETENTION We store the information we collect about you for as long as is necessary for the purpose(s) for which we originally collected it. We may retain certain information for legitimate business purposes or as required by law.
TRANSFER OF INFORMATION TO THE U.S. AND OTHER COUNTRIES Digital Trends is based in the United States and we process and store information in the United States. Therefore, we and our service providers may transfer your information to, or store or access it in, jurisdictions that may not provide equivalent levels of data protection as your home jurisdiction. We will take steps to ensure that your personal data receives an adequate level of protection in the jurisdictions in which we process it.
YOUR CHOICES Promotional Communications You may opt out of receiving promotional emails from Digital Trends by following the instructions in those emails. If you opt out, we may still send you non-promotional emails, such as emails about updates to our Services.
Cookies Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.

We collect the following categories of personal information as described in the “Collection of Information” section above: Identifiers, such as name, email address, mailing address, cookie and device identifiers, and IP address. Demographic information, such as your gender and age. Internet or other electronic network activity information, such as log data and information about the devices and computers you use to access the Services. Electronic, visual, or similar information, such as photos. Other information you provide, such as responses to surveys or messages to customer service. Inferences drawn from any of the above, including about the content or ads that may be of interest to you.

We collect this personal information from you, your devices, third parties, or as otherwise described in this Privacy Policy. We use these categories of personal information as described in the Use of Information section above. We disclose these categories of personal information for the business purposes described in the Sharing of Information section above.

Do Not Sell My Personal Information California law requires that we provide transparency about personal information we “sell,” which for the purposes of the CCPA, broadly means scenarios in which we have shared personal information with partners in exchange for valuable consideration, and to give you the ability to opt out of such sales. We do not sell information that identifies you personally such as your name or email address, but we do share information that identifies your device such as cookie and other device identifiers and IP address, together with information about your interactions with our Services with our advertising partners so that they can show ads that are more likely to be of interest to you. This may be considered a “sale” under the CCPA. If you would like to opt out of the disclosure of your personal information for these purposes, please visit the “Do Not Sell My Info” link on our website. Note that you’ll need to exercise this choice on every browser or device you use to access our Services, and you will need to renew your choice if you clear your cookies.

CHANGES TO THIS POLICY updigitalpoint may change this Policy from time to time. If we make any changes to this Policy, we will notify you by revising the date at the top of the Policy, and in some cases, we may provide you with additional notice (such as adding a statement to our homepage or sending you an email notification). We encourage you to review this Policy whenever you access the Services to stay informed about our information practices and the ways you can help protect your privacy.